GoTransit Creative Studio

Brooke leads the Creative Studio with 13 years of experience in transit advertising and a clear understanding of what makes creative work in the real world.

She shares that knowledge generously, guiding the team, strengthening ideas and helping each designer grow. Her leadership keeps the team collaborative, curious and focused on producing work everyone can be proud of.

Jodie is the person who keeps every creative project moving.

After 14 years at GoTransit, she knows the process inside out and makes sure briefs, assets and deadlines are clear from the beginning. She works closely with clients, Sales Directors and designers, keeping communication open and making a busy campaign process feel organised and manageable.

Tahiti combines strong creative instincts with a genuine understanding of the transit environment. Inspired by contemporary culture and visual storytelling, she develops work that feels fresh, considered and made for the street. She also works closely with clients and agencies to shape ideas, strengthen artwork and bring out the full potential of every campaign.

Tahiti’s work on the Hard Fizz campaign was recognised as a finalist for Regional Campaign of the Year at the 2025 B&T Awards.

Hayley brings a practical and considered approach to both design and team leadership.

She works closely with clients and agencies, supports designers through creative challenges and oversees quality across the studio. Her broad experience helps her look at a campaign from every angle, balancing strong creative with business goals, production requirements and how the artwork will be experienced in the real world.

Tarryn brings structure to a fast-moving studio without taking the fun out of the creative process.

Alongside designing campaigns, she coordinates the team’s project flow and makes sure every brief receives the right attention.

Inspired by Australian wildlife, native flora and meaningful design, Tarryn brings care, curiosity and a strong sense of story to her work.

Lucy brings fresh energy and a curious mind to every brief. With a strong eye for colour and composition, she creates vibrant work that reads clearly at scale and connects with people on the move.

Inspired by illustration, travel, fashion and visual culture, Lucy brings a broad mix of influences and plenty of personality to the campaigns she creates.

Fenella has a talent for creating work with character. Inspired by live music, nature and the slightly whimsical, she combines imaginative ideas with a sharp understanding of what works on a moving canvas.

Her Dope Lemon campaign brought those interests together perfectly, transforming music-led artwork into a memorable piece of transit advertising.

Millie approaches every brief with care, curiosity and a determination to find the right solution.

She has quickly developed a strong understanding of large-format design and knows how to make ideas clear and effective at scale. Detail-focused and collaborative, Millie brings fresh thinking to the studio and keeps digging until every creative challenge has an answer.

Claudia brings precision, playfulness and a love of visual storytelling to every campaign. She has a sharp eye for the small details that make creative feel polished, while keeping the overall idea clear and purposeful.

Her illustrated work for Transport Canberra’s Pack a Bus Christmas campaign is a great example of the warmth and personality she brings to a brief.